Scanning und Monitoring von Technologiebewegungen : Explorative Untersuchungen mittels semantischer Patentanalysen

Abstract

Technology movements present companies with different challenges, whether it is new competitors as a result of new markets or the risk of the disappearance of existing markets. On the other hand, technology movements lead to opportunities for companies, as new business fields can develop which open up the possibility for further growth. In order to identify the challenges and opportunities associated with technology movements at an early stage, methods of strategic early detection are required. This is where this work starts and uses scanning and monitoring as a search process for the continuous observation of technology movements. The work addresses the question of how the semantic anchor point method based on unstructured patent data has to be implemented in order to be able to detect technology movements early on in different constellations.