Ein Referenz-Prozessmodell für das Beziehungsmanagement von Nonprofit-Organisationen
Veröffentlichungsdatum
2015-12-07
Autoren
Betreuer
Gutachter
Zusammenfassung
The management of relationship to sponsors is essential for most nonprofit organizations. Therefore a number of business processes are necessary but yet there is no reference process model. While developing such a reference process model it soon became clear that the design methods for reference models which were found in literature are only limited suitable to take into consideration for the specific characteristics of nonprofit organizations. This article, based on a life-cycle model of sponsor relationship, creates a reference process model for nonprofit organizations. Furthermore, the evaluation of this model is described in a field study with several nonprofit organizations.
Schlagwörter
Reference model
;
process model
;
business process
;
relationship management
;
non-profit organization
;
non-governmental organization
;
NGO
Institution
Fachbereich
Dokumenttyp
Dissertation
Zweitveröffentlichung
Nein
Sprache
Deutsch
Dateien![Vorschaubild]()
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Name
00104898-1.pdf
Size
5.34 MB
Format
Adobe PDF
Checksum
(MD5):08a7937a6f26a4c200e8bcb3cd4cfb52